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In a long piece, she traces the development of these tactics from Gamergate through the Kavanaugh confirmation hearings: Once information architecture is in place, it’s like pipes.

Now, she said, “I’m modifying the information architecture of Interapt products.”

Many senators honed in the automated algorithms — or bots — which dig into social media’s actual information architecture to push stories or pieces of information to the top the the social media space.

At great cost, the Vietnam War marked a watershed in Washington’s global information architecture.

It completely eschews the mathematical information architecture of Windows and OS X – where content is arranged by file type or storage location – in favour of something more visual.