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Known for bacon-and-egg ice cream, snail porridge, and theatrical dining, he was a big brand worth big bucks.

"We used to get porridge for breakfast but not anymore. So, the children have to wait until the afternoon to have their first meal," says Ms Livio, who fled from South Sudan.

Premium porridge brand 3Bears, for example, recently launched its own range of low ingredient breakfast cereals, in partnership with footballer Harry Kane.

In another, Hong made a cucumber seed porridge that she thickened with tofu.

Yes, Dickinson has gone 21st-century Dickensian; Mike pesters people for ketamine, vodka and spare change like Oliver Twist begged for porridge.