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appointment viewing

noun

  1. the practice of setting time aside to watch particular television programmes
“Collins English Dictionary — Complete & Unabridged” 2012 Digital Edition © William Collins Sons & Co. Ltd. 1979, 1986 © HarperCollins Publishers 1998, 2000, 2003, 2005, 2006, 2007, 2009, 2012


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The videos, which now number more than 260, have become appointment viewing for movie lovers, who relish watching their favorite artists rhapsodize about cinema in unrehearsed, genuine ways.

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Appointment viewing was once boss in TV, cementing us together in shared narratives of Who-Killed-JR? and Did-Heather-Locklear-Really-Show-Up-In-A-Nighty-On-"Melrose-Place"? But with our household viewing withering on the streaming vine, we can scarcely maintain a shared conversation around the virtual watercooler anymore.

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The show also remains appointment viewing for its signature segment, “Bad Beats,” a “Scared Straight” for gamblers where Van Pelt and sidekick Stanford Steve Coughlin riff on clips showing supposedly sure bets that go awry.

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But growing the streaming channel has become a greater priority lately as broadcast network news divisions can no longer solely depend on appointment viewing for their morning shows and evening newscasts.

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But while the internet has upended the news business, the long-running programs remain appointment viewing for more than 17 million viewers a night, according to Nielsen data.

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