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In one study published in May, the most bad trips occurred with psilocybin and ayahuasca, although these substances are more commonly studied overall.

Relatively little literature exists citing “bad trips” within Indigenous communities, where substances like psilocybin, ibogaine and ayahuasca have been traditionally used for hundreds, if not thousands of years.

Now, you can choose from multiple varieties of cocaine—priced according to strength—alongside ayahuasca microdose capsules, GLP-1 weight loss drugs, and mushroom chocolates crafted by chefs formerly employed at Michelin-starred restaurants.

Across three series of the BAFTA-winning Tribe, viewers have seen Parry taking the psychedelic drug ayahuasca, having his nose pierced with a thorn and taking part in numerous rituals.

Rankin himself described it as “one part Canadian Heritage Minute and one part ayahuasca death trip.”