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However, when the authors tracked the prevalence of sequences corresponding to inheritance of the parental Watson or Crick strand of a particular chromo some, they noticed that the tumours contained one of these two strands more often than would be expected by chance.

Maersk Growth, the shipping company’s venture investment arm, is leading a $21.6 million Series A funding round in New York City-based Loadsmart, together with Connor Capital SB and Chromo Invest.

In their 2015 study, “Chromo Therapy: An Effective Treatment Option or Just a Myth? Critical Analysis on the Effectiveness of Chromo Therapy,” Somia Gul, Rabia Khalid Nadeem and Anum Aslam, from the school of pharmacy at Jinnah University for Women in Pakistan, looked at the physiological and emotional effects of color therapy on 200 people ages 15 to 36.

Their findings concluded that although not widely understood, chromo therapy should be “recognized and adopted by physicians” as an “effective and potent complementary treatment option” for those undergoing conventional forms of treatment.

Chromo therapy, also known as color therapy, is the practice of using certain colors to stimulate various emotions and to improve health, and it is something that many architects and designers have long recognized as having psychological benefits.