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It’s the Lean Cuisine-ification of nutrition: comfort food made to look like care.

“I personally just love the idea that we could be eating some of that food, not as a comfort food, but that you’d just chug a kimbap like a hot dog,” he said.

“There has been some arguments that in times of stress or even recessions, people tend to turn more to desserts and comfort food,” says Linton.

Cereal’s status as a comfort food has taken on new meaning amid the pandemic, in which carbs have been increasingly utilized to subdue feelings of loneliness and anxiety.

But the origin stories of this nostalgic comfort food are as varied as the recipes you can use to make it.