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At the time, Arias had already established herself as a formidable copywriter for ad agencies, translating jingles and songs in Spanish for companies like Alka-Seltzer, Campbell Soup, Ford Motor Co.,

Or, in the juice-flecked hyperbole of Enhanced Games copywriters, “We are pioneering a new era in athletic competition that embraces scientific advancements to push the boundaries of human performance.”

Eloise Edgington, who could not do any work as a copywriter in Barcelona, said she was only receiving occasional messages, could not load web pages on her phone and was trying to conserve her battery.

First, she was a secretary, then she became a junior copywriter, working on liner notes and snappy ad copy.

Anthony, who is a freelance advertising copywriter, says he was "very lucky" his boss let him take a total of nine days as paid leave.