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So when George Lucas and wife Mellody Hobson chose Mia Lehrer and her L.A. firm, Studio-MLA, to design the 11 acres of landscape around — and on top of — MAD Architects’ swirling, otherworldly, billion-dollar building, the driving forces behind the Lucas Museum made it clear that the landscape had to tell a story too.

The Lucas Museum was founded by filmmaker George Lucas and his wife, Mellody Hobson, who searched for a location in San Francisco and Chicago before choosing Exposition Park in Los Angeles.

BBC Radio Tees reporter Louise Hobson said: "Excited cheers erupted from the crowds as King Charles and Queen Camilla emerged on the steps of the town hall."

Contributions have been pouring in from individual philanthropists, corporations and other organizations, such as the family foundation of Melody Hobson and George Lucas; Kate Capshaw and Steven Spielberg and their Hearthland Foundation; the Robert Rauschenberg Foundation; the Broad Art Foundation; the Mike Kelley Foundation for the Arts; Gagosian and Hauser & Wirth galleries; and Frieze.

Mr Hobson says perishable items make for good loss leaders because customers can't stockpile them when they are cheap.