ROLLOUT Definition & Meaning

rollout

or roll-out

[ rohl-out ]

Phonetic (Standard)IPA

noun

the first public showing of an aircraft.
Informal. the introduction or inauguration of a new product or service, as by an advertising campaign, public announcement, or exhibition:
the most lavish rollout in soft-drink history.
Football. an offensive maneuver in which the quarterback, having the option to run or pass, takes the ball from the center, moves back a distance toward his goal line, and then moves forward and toward a sideline.

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51�Թ� History and Origins

Origin of rollout¹

First recorded in 1955–60; noun use of verb phrase roll out

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Example Sentences

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The confusion over the city’s troubled animal shelters, which have been plagued by overcrowding and rising euthanasia rates, began with the rollout of the mayor’s proposed 2025-26 budget.

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For Nadine, a people manager in New York City who requested anonymity to speak openly, her company’s return-to-office rollout in March felt like “a huge slap in the face.”

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It said the feature would be available to all users but it would take a few days for the rollout to be complete.

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The company orchestrated a press rollout of its announcement by arranging pre-disclosure tours of its labs for Time and ABC’s Good Morning America.

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Her comments echoed those of Paul Whiteman, general secretary of the National Association of Head Teachers, who said prior to the rollout that funding for the breakfast club scheme "isn't sufficient".

From

roll-on/roll-off roll out

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