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“It’s all cyclical trends,” says Valerie George, a cosmetic chemist and co-host of the podcast The Beauty Brains.

In 2005, reporter Judith Miller was jailed for 85 days for refusing to reveal her source in the Valerie Plame ordeal.

Valerie Tan Su Min, a content creator who makes satirical videos about politics but does not work with political parties, told the BBC that efforts such as collaborations with influencers could seal the deal for some young voters.

Months later, island locals reported seeing a pink collar that matched Valerie's, much to the surprise of Jared Karran, a director at Kangala.

Ms Karran said they had to wait until Valerie was in the right part of the trap and calm enough to ensure she would not attempt another escape.